Setting a New Standard – Quality & Spaciousness

Dodge designers focused on creating a modern blend of precision craftsmanship, state-of-the-art technology, exciting bursts of color and hand-sculpted shapes when designing the Dart’s interior, which is made with materials and technology typically found in more expensive vehicle segments. Starting with modern Dodge DNA and through the use of innovative ambient interior lighting, high-quality soft-touch materials and high-tech features, the 2013 Dodge Dart is loaded with cool amenities and unexpected delights for both drivers and passengers. 

The Dart’s “driver-centric” layout is designed to put all controls within easy reach of the driver. Customizable displays and comfort-tuned seats are packaged in an exceptionally spacious, pleasing interior. Packaged in the footprint of a compact car, the 2013 Dodge Dart features the interior spaciousness of a mid-sized sedan, and it boasts best-in-class hip and shoulder room.

Unmatched Customization

Customization was key in the all-new Dodge Dart’s development, and with 12 exterior colors, 14 interior color and trim combinations, six wheel options, three engine options and three transmissions, each Dodge Dart can be personalized by every buyer to fit their individual style. And the combinations are multiplied exponentially, as Mopar will also offer hundreds of customization options and themed packages specifically developed for the Dart.

Class-leading Technology

The high-tech centerpiece of the all-new 2013 Dodge Dart is the class-exclusive floating island bezel, which houses the segment-exclusive available 7-inch Thin Film Transistor (TFT) customizable gauge cluster display with light pipe surround that also houses the available class-exclusive UConnect Touch 8.4-inch touchscreen multimedia center — the largest touch-screen in its class. 

Thoughtful storage options throughout fit today’s technology. The glove box easily conceals a stowed iPad; the center console features auxiliary jacks to plug in a wide variety of electronic devices, and thoughtful, inventive storage solutions, such as console map pockets, which are perfect for storing mobile phones, receipts, or pen and paper.

Lighting in all the right places provides drivers and passengers a warm, comfortable cockpit. Available “racetrack” lighting surrounds the floating island bezel. Ambient lighting for the door handles, map pockets, foot wells, glove box, storage bin and illuminated cup holders is both useful and provides a warm atmosphere inside the vehicle.

Unmatched Safety

Safety was also at the forefront in the development of the all-new 2013 Dodge Dart. Built on a strong foundation, constructed with 68 percent high-strength steel, engineers added both active and passive safety features, including 10 standard airbags, which is unsurpassed in the segment. The 2013 Dodge Dart is also the only car in its class to offer blind spot monitoring and rear cross path detection. 

With Alfa Romeo DNA and Dodge’s passion for performance at its core, the all-new 2013 Dodge Dart is a thoroughly modern vehicle that’s fuel-efficient, beautifully designed and crafted, agile and brings fun back to driving in the segment. 

Similar to the Dodge Dart of the late 1960s, the 2013 Dart offers a special blend of style, performance and innovation. The Dodge brand leveraged its nearly 100-year history of passion for building high-quality, innovative vehicles that stand apart in performance and style, as well as from its partner Fiat’s global compact car expertise, to develop the all-new Dodge Dart. 

ALFA ROMEO DNA

The all-new Dart is the first Chrysler Group vehicle based upon a Fiat architecture – adapted from the award-winning Alfa Romeo Giulietta. The Giulietta is renowned for satisfying the most demanding customers in terms of road-holding, agility and safety, with exceptional driving dynamics. The Dart leverages all of these attributes within a lengthened and widened platform delivering segment-leading levels of interior roominess. 

The all-new Compact U.S. Wide (CUSW) architecture underpinning the Dart is a state-of-the-art architecture with an industry-leading 68 percent of the body composed of high-strength steel, resulting in a very strong and rigid structure. Combined with responsive steering, four-wheel independent suspension, and available 18-inch wheels, the Dart brings fun back to driving in the compact car segment.

UNMISTAKABLE STYLE

The all-new 2013 Dart marks the Dodge brand’s re-entry into the compact sedan segment, hitting the bulls-eye with a modern, unmistakable Dodge design that builds upon its performance heritage while evoking emotion, efficiency and fluidity of movement. 

Eye-catching exterior proportions are set off from every angle by dynamic lines and curves, along with advanced technology, to deliver class-leading aerodynamic performance. The personality-packed front view is instantly recognizable as an all-new Dodge with its tailored split-crosshair grille, projector headlamps and fog lamps and accentuated fenders. Signature Dodge full-width LED ‘racetrack’ tail lamps and class-exclusive integrated dual exhaust – both inspired by Dodge Charger – accentuate the athletic and muscular stance of this dynamic and passionate new design. 

THREE SOPHISTICATED, FUEL-EFFICIENT & POWERFUL ENGINES

The 2013 Dodge Dart will be powered by three fuel-efficient, powerful, state-of-the-art four-cylinder engines that add to Dart’s fun-to-drive quotient.

Drivers can select from a new Tigershark 16-valve 2.0-liter engine, a 16-valve 1.4-liter MultiAir Intercooled Turbo engine, and a new Tigershark 16-valve 2.4-liter MultiAir four cylinder engine. These three engines, combined with three transmission choices, combine to redefine performance by providing the most diverse powertrain lineup in its class.

MultiAir technology delivers optimum combustion at any speed under all driving conditions by allowing direct and dynamic control of air intake and combustion. The result is up to a 15 percent increase in low engine rpm torque, a 7.5 percent improvement in fuel efficiency and a 10 percent reduction in C02 emissions. 

THE ALL-NEW DART – BUILT IN AMERICA

The all-new Dodge Dart will be made in America at Chrysler Group’s Belvidere Assembly Plant in Belvidere, Ill. The Company is in the process of investing $600 million dollars to support the production of future products, including the 2013 Dodge Dart. The investment includes the construction of a 638,000-square-foot body shop, as well as the installation of new machinery, tooling and material handling equipment. Work on the expansion began in the summer of 2010 and will be completed this year.